One one of the biggest Max Mara’s in Central Europe and one of the first designed by Corso Vittorio Emanuele. This is shopping gone, “multi-sensory,” or so say the founders of the store, and it’s a beautiful space where wood, glass and light combine to create playful interiors made of organic materials. The boutique stretches over two floors and currently houses all the latest from Max Mara Runway and the Max Mara Atelier coat collection, as well as Sportmax Runway and a growing range of in-house accessories.